“A PRIZED goal of Madison Avenue is to link a brand to a desirable quality or attribute: Ford trucks with toughness, Coca-Cola with refreshment, FedEx with reliability. Now comes a major effort from one of the oldest brands of all, the Army, to lay claim to the concept of strength.”
Posts relating to Army begins new $1.35 BILLION advertising push: “Army Strong”:
New Orleans files $77 billion claim against Corps: The city of New Orleans filed a $77 billion damage claim against the Army Corps of Engineers Thursday for flooding that inundated the city when...
Scorpion Expert Stung by Arachnid, Irony: The irony stung worse than the scorpion. A soldier dedicated to studying dangerous wildlife recently got attacked by one of the aggressive fat-tailed scorpions he...
The secret army of Digg trolls: For all the talk of openness and truth of social media, Web 2.0 and user tagged ad voted bookmarking, there’s a dark dirty little secret...
Humvee Army Vehicles: The M998, M998A1, M1038 and M1038A1 Humvee’s are cargo/troop carrier configurations of the HMMWV family. These used army vehicles are most commonly used to transport equipment, materials,...
Bonus Quote of the Day: "I would describe his leadership as Rumsfeldian in its competence." -- James Carville, quoted by the Atlanta Journal Constitution, on DNC Chairman Howard Dean. Carville "likened...
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